Project 05 - Print
GME MT610G EPIRBTM
- Client
- GME
- Year
- 2024
- Category
- Role
- Lead designer
- Deliverables
- Packaging, Iconography, Manual
§ 01 - Brief
GME needed packaging and instructions for life-saving kit that has to read clearly under stress, at night, with wet hands.
§ 02 - Approach
One typeface, one grid, a single line of safety colour, and an icon set drawn at one weight. The job wasn't louder; it was obvious.
[ Packaging ]
Fig. 02
02/06
[ Iconography ]
Fig. 03
03/06
[ Manual ]
Fig. 04
04/06
“The packaging reads in four seconds from across a marine store. Aurelia understood our product better than we did.”
- Marcus R., Marketing - GME
§ 03 - Scope & Details
Client
GME
Year
2024
Category
Print
Role
Lead designer
Deliverable 01
Packaging
Deliverable 02
Iconography
Deliverable 03
Manual
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